THE COMPLETE HOME FURNISHER

Italian furniture brand opens debut UK store

Luxury Italian furniture retailer Giorgetti has secured its first UK store.

Giorgetti has signed a 15 year lease on a 3,741sqft unit on London’s Fulham Road through international real estate advisor, Savills, who acted on behalf of The Wellcome Trust.

Founded in the Northern Italian region of Brianza in 1898, Giorgetti is a key player of the made in Italy design.

Situated within a parade of premium retailers and restaurants, in the affluent residential location of South Kensington, the new Giorgetti store will be located in an area which is renowned for luxury furniture and lifestyle brands including Christian Liaigre, Oro Bianco, Poltrana Frau and Tom Howley.

Tiffany Luckett, associate director in the Central London retail team at Savills, comments: “Fulham Road and the surrounding Brompton Cross area is becoming a popular destination for luxury furniture retailers, with a standout line up of international brands creating an unrivalled offering. It is testament to this reputation that Giorgetti has chosen 52-58 Fulham Road for its debut UK store, further enhancing the high calibre line up of retailers in the area.”

Giovanni del Vecchio, Giorgetti CEO, comments: “After the most recent openings of monobrand stores in Boston, Beijing, Hong Kong and Kiev, we are particularly proud to enlarge our monobrand retail network with the opening of London. Our vision of creating unique and sartorial articulated architectural projects for our customers, needed a proper window in the British capital which represents a point of reference for residential and hospitality projects worldwide.

“The London Store will not only host our beautiful products renowned all over the world for their quality and timeless aesthetic, but it will also be the window for an impressive selection of materials and technical solutions able to satisfy any bespoke needs of our customers.”

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